The XBOX Family Sports Center, located in POPC, Shanghai, is a project backed by Ningnuo Investment Management Co., Ltd. and crafted by Fun Connection. Spanning 3,000 square meters, this facility serves as a cutting-edge hub tailored for Generation Z. With a focus on functional sports aesthetics, the design seamlessly incorporates various functionalities, resulting in a groundbreaking environment for indoor sports activities.
Creation of Futuristic Industrial Aesthetics
The XBOX Family Sports Center showcases an industrial architectural design that boldly redefines traditional aesthetics, altering the typical style and appearance of similar facilities. Viewed from above, the meticulously arranged functional areas resemble a high-tech factory, operating with both autonomy and efficiency.
The striking semicircular reception desk at the entrance, complemented by neatly placed silver inflatable cushions, captures the attention of onlookers. The shoe-changing area is thoughtfully designed for ease, enabling guests to swiftly transition into their activities. The spacious and well-organized surroundings exude a welcoming warmth, especially for newcomers. Once visitors pass through the turnstile, they are transported into a vibrant and imaginative realm where a vast, open space unfolds before them.
The intricate blend of dominant silver hues alongside blue and orange reflects the aesthetics reminiscent of the Space Age. At the center, the stainless steel slide and the clear spiral tunnel resemble factory pipelines. The visible steel frames and hardware convey a bold representation of advanced industrial design and technology, collectively forming a strikingly innovative futuristic vision.
Functional sports aesthetics, both as a concept and an artistic style, merges the energy of athleticism with practical usability. The spatial design resembles an ongoing movement sequence, utilizing curves, diagonal lines, and arcs to direct the eye and flow of movement, thereby ensuring a seamless visual experience. By incorporating the inherent efficiency of industrial design, this space aims to cultivate a lively environment that balances trendiness with functionality.
Atmosphere of Experience-First
In line with the experience economy, Generation Z places higher value on memorable experiences than on material items. Ningnuo Investment has independently crafted more than 30 inventive and exciting activities, thoughtfully interlinked and arranged throughout the space. This approach fully meets Generation Z’s desire for fresh and unique experiences.
The X. Slide and transparent tunnel stand out as the main attractions of the center. Towering at 11 meters, the X. Slide features eight parallel lanes, including the sought-after wave slide and a stainless steel spiral slide, making speed and thrill its focal points. Spanning over 20 meters, the transparent tunnel offers a 720° aerial view, giving visitors a captivating bird’s-eye experience from above.
The center’s design incorporates engaging game levels, featuring a series of intriguing “pipes” positioned near the slides that invite players to climb inside for added adventure.
The high-altitude adventure course features a 10-meter-high, 36-meter-long super zip line with more than 30 challenging levels, allowing up to 50 players to participate simultaneously. The swaying stepping boards test players’ balance, the suspended walkways require confident strides, the sky bridge calls for focused judgment, and the climbing net pushes both strength and patience. Each section, intricately designed like a maze, seamlessly connects to the next, captivating players and making it difficult to stop once they begin. Fast glides and sweeping views offer a truly exhilarating, adrenaline-pumping experience.
Traditional Chinese plum piles, adorned with pixel-patterned surfaces, transport players straight into a gaming-inspired world. Consisting of 12 ascending piles, with the tallest reaching over 4 meters, these structures invite players to experience the thrill of jumping from the top, securely harnessed for safety. This design rekindles nostalgic memories of the simple joys of playing classic Mario games on early consoles.
The trampoline and competitive climbing areas are strategically placed on the left and right sides: one for individual challenges and the other for enjoyable group activities. This setup ensures entertainment options that appeal to both introverts and extroverts alike.
The trampoline zone’s first-floor features wobble bridges, foam pits, and playful trampolines. Infused with elements of basketball and street culture, the area radiates energy and excitement, with every detail crafted to create an atmosphere brimming with youthful spirit and modern style.
The second floor features high-altitude rope nets, sky-gliding activities, and stepping games. Bold yellow and silver accents infuse the space with an energetic, vibrant atmosphere.
Socializing and Sharing: A Place for Family Fun
Today, the relationship between spaces and people transcends the enjoyment of new activities; it centers on creating meaningful moments shared with family and friends. Recognizing this, Fun Connection designed the XBOX Family Sports Center with a range of social spaces crafted to inspire unforgettable, shareable memories.
The resting area, elegantly furnished restaurant, and personalized services, including birthday party rooms, create an inviting atmosphere for socializing and relaxation. The resting area, featuring comfortable seating and charging stations, offers a perfect spot to unwind and enjoy convenience. The trendy restaurant delights both the palate and the eye, serving nutritious and delicious meals while also serving as a popular backdrop for photos, appealing to Generation Z’s desire for unique experiences. Sharing thrilling sports adventures and cherished moments with family and friends at the XBOX Family Sports Center aligns with the preferences and needs of today’s generation, nurturing a true sense of community and belonging.
XBOX Family Sports Center: A Revolutionary New Trend in Sports Spaces
Project Name: XBOX Family Sports Center
Project Location: Shanghai, China
Project Area: 3000m²
Design Time: 2024.3
Completion Time: 2024.5
XBOX Brand Management Company: Hangzhou Ningnuo Investment Management
Co., Ltd.
Main Products Creation Team: Pang Zhedong, Zheng Ying
Design Firm: Fun Connection (www.funconn.com)
Chief Designer: Zhang Yaotian
Design Team: Zhu Qian, Wang Yingfei, Qin Zihan, Wang Keyi
Construction Team: Meng Yan
Photographer: Aqi
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